The 10 Most Common Web Design Mistakes

What are common web design mistakes? The information and technology sector is very dynamic and websites need to be updated consistently to keep up with the trend. In addition, the ever changing consumer preferences require web developers to be always in touch with the emerging trends to enhance the end users experience.

These are the ten most common mistakes that web designers make:

Failure to use responsive pages

A significant number of people currently use other internet enabled devices such as smart phones and tablets. Therefore websites needs to have a responsive design to enhance their accessibility and usability on mobile devices.

Poor design features

A website should be created with the end user’s experience in mind. The design should be attractive but you should not overdo it. Excessive elements on websites are distractive and their inadequacy is not attractive either. It is important for web designers to have a balanced representation of necessary elements in the sites.

Abuse of testimonials on web pages

Web sites are developed to offer solutions to the end users problem. This means that web designers should focus more on the end user. When a website displays excess testimonials and customer reviews it loses its customer orientation.

Use of illegible and small fonts

The content on a website should legible to make it easy for the end users to read and understand the brand or services offered. It is important to use suitable font that is easy to read without straining one’s eyesight.

Overloading with content

It is tempting to put as much information as possible in websites. This is a major turnoff to the end users. The content should be brief and to the point so the user can navigate easily and quickly.

Lack of video content

Currently video content is a major driver of online traffic. This underlines its importance in enhancing web ranking. Although written content is equally important, web designers should make video a priority.

Lack of SEO

There is no point of having a great web site that is not accessible to the end users. SEO enhances the visibility of the web site in the search engines. Web designers should use keywords, metadata and other aspects of SEO including social media.

Dependence on ineffective website builders

If a website builder is used, it’s crucial to use an effective one. However, majority of these applications are free but ineffective, which eventually undermines the performance of a website. Web designers should therefore invest in a suitable theme for their websites.

Poor quality content

The quality of website content plays a crucial role in attracting visitors to a site. It is also one of the most important standards applied in ranking of websites. Web content should be informative, engaging and relevant to the targeted end users.

Failure to monitor website performance

One of the best indicators of a web performance is the number of visitors it attracts daily or in a given period of time. This requires the web designer to constantly analyze the site using various analytic tools in order to make necessary adjustments and enhance web performance.

Feel free to contact me with questions regarding this article, for a FREE evaluation of your website or assistance with a new website. 312 798 9332 or info@tishalittlejohn.com

The 10 Most Common Web Design Mistakes

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